Tue, 27 October 2009 By Karla Elder, CPF, GCF, of Jackson's Extraordinary Custom Framing Inc., Alberta, Canada.You may discover there are people who may not be spending a lot of money in your store -- but who are tooting your horn all over town. Karla talks about the importance of tracking to help you learn who these critically important people are. Comments[0] |
Tue, 20 October 2009
By Karla Elder, CPF, GCF, of Jackson's Extraordinary
Custom Framing Inc., Alberta, Canada.Karla takes a moment to talk about the importance of tracking your marketing dollars. You must learn where your customers are coming from - based on facts, not just your gut -- then feed that source, Elder says.
Comments[0] |
Tue, 13 October 2009 By Karla Elder, CPF, GCF, of Jackson's Extraordinary Custom Framing Inc., Alberta, Canada.This is part 2 of Karla's insights on developing a unique selling proposition and targeting it to the right audience. Direct download: 10-13-09-Karla_Elder-Unique_Selling_Proposition_part_2.mp3 Category: podcasts -- posted at: 10:00 AM Comments[0] |
Tue, 6 October 2009 By Karla Elder, CPF, GCF, of Jackson's Extraordinary Custom Framing Inc., Alberta, Canada.Karla shares insights on developing a unique selling proposition and targeting it to the right audience. Direct download: 10-06-09-Karla_Elder-Unique_Selling_Proposition_part_1.mp3 Category: podcasts -- posted at: 10:00 AM Comments[0] |






By Karla Elder, CPF, GCF, of Jackson's Extraordinary Custom Framing Inc., Alberta, Canada.